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Go to WooCommerce - Settings - HubSpot tab then add new account. Go to WooCommerce - HubSpot Feeds tab then create new feed. Map required HubSpot fields to WooCommerce Order fields. Send your test entry to HubSpot. HubSpot and WooCommerce Integration Sync WooCommerce customer data, automate your entire order processing. Gather leads, trigger automated emails and put your email marketing on autopilot in HubSpot. Do much more by connecting HubSpot and WooCommerce. Basically, WooCommerce is an open-source e-commerce plugin for WordPress. It is designed for small to large-sized online merchants. Whereas, HubSpot is an inbound marketing and sales platform that helps companies to attract visitors, convert leads, and close customers.

HubSpot WooCommerce integration is a combination of 2 tools – HubSpot & WooCommerce that helps businesses to understand their customers better and make better business decisions.

To understand the need for this integration, imagine an organization that uses a WooCommerce based site for selling its products and Hubspot for marketing its products. Such a business will need customer data to be synced in both applications to prevent duplication. It would also help them if products created in Hubspot are automatically reflected in WooCommerce, or if a customer who purchased through the website is automatically added as a customer in Hubspot as well. Such seamless data synchronization between the two applications makes the integration helpful for many organizations.

In this article, we will discuss the setting up of HubSpot WooCommerce integration.

Pre-requisites

• WordPress account
• WooCommerce Site
• HubSpot free/paid account

Table of Contents

Introduction to WooCommerce & HubSpot

WooCommerce is an open-source plugin for WordPress that can be used to easily set up an eCommerce store. Beyond the ability to list your products and services, WooCommerce supports all the typical features needed by an e-commerce store owner such as online payments, subscription-based payments, dynamic pricing, etc. It also provides useful reports like Sales reports, Revenue reports, etc.

In the rare case that a feature you need is not available in WooCommerce, it will almost always be available through a plugin or extension in the WooCommerce marketplace. Being a WordPress plugin, WooCommerce also inherits the excellent SEO capabilities of WordPress. This helps businesses to fare well in the search results without putting much additional effort. To learn more about WooCommerce’s features, please have a look at their Official Documentation.

HubSpot is a cloud-based suite of applications that enables businesses to manage all the activities related to customers. It provides three applications hubs, namely Marketing hub, Sales hub, and Service hub. For further details on the products & services that HubSpot offers, please have a look at the Official Documentation.

Simplify ETL Using Hevo’s No-code Data Pipeline

Hevo is a No-code Data Pipeline that offers a fully-managed solution to set up data integration from 100+ data sources and will let you directly load data to a data warehouse or the destination of your choice. It will automate your data flow in minutes without writing any line of code. Its fault-tolerant architecture makes sure that your data is secure and consistent. Hevo provides you with a truly efficient and fully-automated solution to manage data in real-time and always have analysis-ready data.

Let’s look at some of the salient features of Hevo:

• Fully Managed: It requires no management and maintenance as Hevo is a fully automated platform
• Data Transformation: It provides a simple interface to perfect, modify, and enrich the data you want to transfer
• Real-Time: Hevo offers real-time data migration. So, your data is always ready for analysis
• Schema Management: Hevo can automatically detect the schema of the incoming data and maps it to the destination schema
• Live Monitoring: Advanced monitoring gives you a one-stop view to watch all the activities that occur within pipelines
• Live Support: Hevo team is available round the clock to extend exceptional support to its customers through chat, email, and support calls

Explore more about Hevo by signing up for the 14-day trial today!

Steps to set up HubSpot WooCommerce integration

The simplest way to integrate WooCommerce and Hubspot is using a WooCommerce plugin that is available free of cost from the WooCommerce website. Follow the below instructions to set up this integration.

1. The first step is to ensure that your WordPress site is connected to a WooCommerce account. For this head to wp-admin and click on WooCommerce extensions.

2. Click on ‘Connect’, enter your WooCommerce credentials and click Approve.

3. Now head to the WooCommerce marketplace and download the free Hubspot for the WooCommerce extension. You can find it here.
4. Install the plugin using wp-admin. For this, go to wp-admin dashboard and click on the plugin section.

5. Click on ‘Upload’ and select the zip file that was downloaded from the WooCommerce account.

6. Once the installation is complete, again head to the WooCommmerce section and You will see a HubSpot subsection. Head to the Hubspot section to enter your Hubspot credentials and authorize the connection.

That completes the integration. Once the integration is complete, you will find that any new orders and customers that are created in your WooCommerce store will get synced to your Hubspot account as well. The plugin also allows historical data sync. This can be accessed using the Hubspot section.

Limitations of HubSpot WooCommerce integration

HubSpot WooCommerce integration is not without its caveats though. You can find a few of the typical problems below.

1. The plugin only supports single directional data transfer. In other words, there is no way to sync your Hubspot data to WooCommerce.
2. There is no scope for transformation during this transfer. In some cases, organizations may need to do simple changes according to business before creating the same objects in Hubspot.
3. In case you have a lot of contacts in WooCommerce the plugin will slow down leading to a rough user experience.

Conclusion

These are what you’ve learnt in this article:

• About WooCommerce & HubSpot
• Steps to set up HubSpot WooCommerce integration
• Limitations of HubSpot WooCommerce integration

There are few limitations of HubSpot WooCommerce integration with respect to data transformation & data syncing during data transfer. An alternate option that can solve all the above problems is to use a cloud-based ETL tool like Hevo.

Hevo Data, a No-code Data Pipeline provides you with a consistent and reliable solution to managing data transfer between a variety of sources and destinations with a few clicks. Hevo can be used to extract and integrate data from both platforms (HubSpot & WooCommerce) in a warehouse or database.

Hevo with its strong integration with 100+ sources & BI tools allows you to not only export data from sources & load data in the destinations, but also transforms & enriches your data, & make it analysis-ready so that you can focus only on your key business needs and perform insightful analysis using BI tools.

Give Hevo a try by signing up for a 14-day free trial today.

Share your experience of HubSpot WooCommerce integration below.

Description

Easily create Contact, Company, Task, Deal in HubSpot when an order is placed via WooCommerce. Learn more at crmperks.com

HubSpot WooCommerce Integration Setup

• Go to WooCommerce -> Settings -> HubSpot tab then add new account.
• Go to WooCommerce -> HubSpot Feeds tab then create new feed.
• Map required HubSpot fields to WooCommerce Order fields.
• Send your test entry to HubSpot.
• Go to WooCommerce -> HubSpot Logs and verify, if entry was sent to HubSpot.

Connect HubSpot Account

Connect HubSpot Account to WooCommerce by simply oauth 2.0 authentication or API Key. Also you can connect multiple HubSpot accounts.

Fields Mapping

Simply Select HubSpot Object(Contact, Company, Task, Deal) then map WooCommerce Order fields to HubSpot Object(Contact, Company, Task, Deal) fields.

Export Event

Choose event, when WooCommerce Order data should be sent to HubSpot. For example , send WooCommerce Order to HubSpot on Order Completion.

CRM Logs

Plugin saves detailed log of each WooCommerce Order whether sent or not sent to HubSpot and easily resend an Order to HubSpot.

Error Reporting

If there is an error while sending data to HubSpot, an email containing the error details will be sent to the specified email address.

Primary Key

Instead of creating new Object(Contact, Company) in hubspot CRM, you can update old object(Contact, Company) by setting Primary Key field.

Filter orders

By default all Woocommerce orders are sent to HubSpot, but you can apply filters & setup rules to limit the orders sent to HubSpot. For example sending Orders from specific city to HubSpot.

Assign Objects

You can assign task and deal to any contact, similarly add any contact to a company.

Send Data As Notes

Send one to many WooCommerce Order fields data as Contact/Company Note in hubspot CRM.

Premium Version.

Hubspot Woocommerce Integration

Following features are available in Premium version only.HubSpot WooCommerce Plugin Pro

• Add WooCommerce Order Items as Products to Hubspot Deals.
• HubSpot Custom fields.
• Add HubSpot Contact to Deal, Ticket, Task, Company.
• Send WooCommerce Orders in bulk to Hubspot.
• HubSpot Phone Number fields.
• Add a Contact to lists and workflows in Hubspot CRM.
• Assign owner to any object(Contact, Deal, Ticket, Company etc) in Hubspot CRM.
• Update deals and tickets in HubSpot.
• Set Ticket Status , Deals stage and Status in Hubspot CRM.
• Track Google Analytics Parameters and Geolocation of a WooCommerce customer.
• Lookup lead’s email and phone number using popular email and phone lookup services.

Premium Addons

We have 20+ premium addons and new ones being added regularly, it’s likely we have everything you’ll ever need.View All Add-ons

Want to send data to other crm

We have Premium Extensions for 20+ CRMs.View All CRM Extensions

Our free HubSpot Plugins

Contact Form 7 HubSpot
Gravity Forms HubSpot

FAQ

Our team provides free support at https://www.crmperks.com/contact-us/.

Hubspot Extension

HubSpot integration with WooCommerce is very easy with this HubSpot WooCommerce integration Plugin.

• Connect HubSpot account to woocommerce.
• Create Feed and Select HubSpot Object(Contact, Company, Task, Deal) then map WooCommerce Orders fields to HubSpot object fields.
• All Orders will be automatically sent to HubSpot.

Hubspot Woocommerce Integration

WooCommerce is a free ecommerce store for wordpress and HubSpot is a popuplar crm, you can integrate your Woocommerce and HubSpot with this free HubSpot WooCommerce Plugin.

Woocommerce Integration

Hubspot Woocommerce Integration

• Go to Woocommerce Settings then select “HubSpot” Tab.
• Click “Add new account” and connect your hubspot account.
• Go to HubSpot feeds, create new feed , select hubspot account and Object then map HubSpot fields to Woocommerce fields.
• Save feed then open any Woocommerce Order and click “Send to HubSpot” button.
• Go to hubspot Logs and verify if order was sent to hubspot.

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